In China after the NBA, NFL acceleration

Two weeks ago, the NBA teams Dallas mavericks owner mark Cuban blunt NFL (NFL) smashes, the reason is the Dallas cowboys and Philadelphia NFL playoff games are arranged in late August, and when the mavericks are in this period. Cuban thinks NFL too bossy, in NBA. Because if intentionally out at the same time, most fans will choose, rather than watch NFL in NBA. This is NFL the position of nfl jersey
the United States. In China, it is completely opposite situation, nowadays, NFL union finally began to develop new market value to keep itself influence in China, they are accelerating action!
In the four professional sports federation (football, baseball, basketball, hockey, whether financial and social influence NFL number and the fans are worthy of the boss. NFL2006 2011 in the broadcast, sold for $23.9 billion by the beginning of 2009, the super bowl, is 9870 of viewing President Obama inauguration 2.6 times, the advertising revenue reached a record $2.61. However, compared with the global strategy, N BA in China, especially the market development, while the NFL. The NBA last year in China's income is about 50 million us dollars, which is the largest income from overseas.
This result, let the NFL, and accelerate the pressure from the promotion in China.
In China's first NBA on expanding is free from the copyright, broadcast weekly highlights, game, to live taped to the NBA all-star game, and now live broadcasting of the whole season, the playoffs, along with the market opened up, now on the NBA's copyright costs also accounts for a big chunk of Dallas Cowboys jersey
the NBA income. Also, since the 2008 Beijing Olympics, the NFL increased with CCTV - 5, guangdong TV sports channel TV cooperation, launched a CCTV called "super wrist" football TV programs, such as sina, tencent, network media agreement provides free and select events on Internet program, guarantee a certain number of live every week, to attract a core fans. Among them, February 2009 43rd super bowl is 2.2 million fans watching the video of sina online, and more than 10 million live in the fans watching video game. As can be expected, the super bowl in 2010, will refresh this data!
In 2009 China sports marketing summit, NFL division chief representative Michael stoke introduction, they currently focused on building a core supporters, first by its own route to help through his love, transfer to others, let more people interested in football, forming a ring of diffusion effect a ring.
Of course, as the first movement, football charm not only within the field. In order to pass football culture, on the one hand, the NFL held in China, let the NFL fans night to watch the game together, and sent some popular in the field of interpretation, prepare gifts and fans. On the other hand, university in Beijing and Shanghai, all 16 university college football club, organization established last hosted the first NFL "university bowl" flag football championship waist. According to Chinese conditions, the NFL, body is less against the venue and equipment required is not high, and the basic elements of football waist flag football. NFL plan through these games to cultivate, arouse more Chinese students interested in football, on the basis ofChargers jersey
introducing some collision again, slowly cultivate core fans.
From 2007, study the NBA preseason NFL overseas, each year in the UK held a game, but for China, it is still very far away. Considering the fans of scale, logistics work many factors, NFL division chief representative Michael van stolk said in Chinese market pre-season more realistic.